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"The benefit of writing is to provide a context in which individuals can think." E. Schlossberg, Writer "According to some studies, people's biggest fear is public speaking. The next biggest is death. Does that sound right? That means to the typical person, if you attend a funeral, you're better off expired than doing the eulogy." John Steinbeck, Writer If you are writing and speaking in public, powerful communication starts and ends with the what -- that is, the content. The how will come much easier. As writing training and presentation skills training assist you in gaining success (and you will have confidence because you'll be a trained pro) you'll have no worries writing or speaking in public. To get there, aided by writing training, keep in mind the three pillars of effective business communication, written or spoken: Writing exercises the mind. Compared to an unplanned conversation, writing -- whether a presentation to a group or a report for the shareholders or a sales pitch -- furnishes you the opportunity to show how smart you are. Know your audience and your readers. Are they advanced or beginners? Are they experts? Do they want to be entertained or trained or persuaded? What do you want them to take away from your report? Study and revise and, in the case of public speaking, practice. If you don't proof your work carefully before hitting the "send" button, or rehearse the details and delivery of your presentation, you risk looking unprepared and unprofessional. It's called QC (quality control), and without it successful communication is nearly impossible. Dave G., Presentation Skills Trainer
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To see more about my background and how I can help you achieve your goals for more effective business communication -- including writing training, writing seminars, business communication training, and presentation skills training -- please visit my website at www.davegriffithscommunications.com.
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